About

I have over a decade of experience in creative design, having produced work for brands of varying styles and sizes – from national restaurant chain Bill’s Restaurants to global pharmaceutical company Novartis.

As a freelancer I enjoy exploring different design disciplines and applying my experience to a variety of projects, from UX and web design, to brand materials and corporate reports.

At every stage of my career I’ve had a love of branding and particularly how it translates into effective and purposeful design. I have extensive experience working with brand guidelines and also creating new brand rules from scratch.